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Stereotypes and Your Bias Toward Yourself

Posted by Jody Urquhart on Tue, Feb 13, 2018 @ 12:50 PM

Funny motivational speakerStudies reveal we are naturally drawn to people who are most like us.

Falling in love with ourselves, or people who remind us of ourselves creates a natural bias towards things we approve of.

This bias is not the be all end all of the decision making but more like an invisible nudge that shapes what you gravitate towards.

We think our choices are deliberate; however, our biases color our judgment. Many of our prejudices we are utterly unaware.

Unintentional Stereotypes.

When we don’t pay attention to people different than us, we can forward stereotypes that exclude others.

We can also have a strong bias towards our ideas over others.

When we are too invested in our ideas, we limit our growth and the growth of our teams. Workplaces are very diverse today; we have five generations with vastly different approaches, work ethic, and value systems. Until we appreciate our biases and see how they separate and divide us, we will have teams that lack congruence.


Here are some ideas on how to evaluate your stereotypes:

  • Question your competence, test your ideas, ask for feedback and you will have less bias.
  • Hang out with people who are not like you. Understand how they think, feel and act as a group.
  • Examine possible stereotypes and evaluate how they impact growth
  • Accept others ideas and work to incorporate them
  • Encourage dialogue and be patient

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