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After the Event- Maximize Your Learning ROI

Posted by Jody Urquhart on Fri, Aug 12, 2011 @ 04:12 PM

motivational speakerIf you have just attended a fantastic industry conference, you are likely feeling inspired and compelled to share the inspiration and learning with others.

Don't forget to capitalize on this valuable opportunity to justify the learning to ensure that your manager invests in you attending the event again next year.

Here are some of the things you can do to increase your Return on Investment from your convention experience:

Capture What You Learned:

  • List the sessions you attended and at least 3 take aways from each session. 
  • Make it your goal to incorporate at least one take away from each session. Create specific objectives <ie- I will look up the new at work legislation to understand its impact on my department> or < i will sign up for the motivational speaker blog>

Share what your Learned:

Make it a goal to spread around the inspiration and learning to maximize the Return on Investment.

  • Do a presentation or Q and A at the next staff meeting
  • If you have company blog or newsletter, offer to write about your favorite sessions
  • Tweet about the conference speakers, motivational speaker and networking receptions
  • Share the conference speaker handouts with your colleagues

Follow Up:

Between industry thought leaders, vendors, the motivational speaker, conference speakers and other delegates you have definatly met a handful of interesting people.

Look out for opportunities to reconnect and follow up:

  • Send an email reminding them of your meeting and an opportunity to stay in touch with Facebook, LinkedIn, or Twitter.
  • Contact Industry Vendors that your organization may be able to use their services. Create a summary of your conversation with them and their offerings and present it to your manager and colleagues. Schedule a follow up conference call with the vendor and your leadership.
  • Create Networks. When you meet someone interesting, find out more about them and offer to introduce them to someone else that may be beneficial for them to connect with. 

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Tags: motivational speaker, conference speakers, conference Return on Investment

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